A meeting of Sarvodaya Karyakarthas was organized by Smt. Usha Behn Pandit, a Sarvodaya Leader in Gujarat on 1 May, 2013. Sri Prasad was invited to speak to the 300-group on Gram Swaraj. Sri Prasad explained how Indian villages are subjected to subtle exploitation through a market mechanism. Giving an example of what is coming into the villages and what is going out of the villages and the valuation mechanism associated, he said that Liquor, Tobacco, Soft-Drinks, Cosmetics, Confectionery etc. are invading the villages and he made an estimated Rs. 5 Crore is the drain from each village per year.
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